diff --git a/packages/app/src/Login/Preferences.ts b/packages/app/src/Login/Preferences.ts
index ea12eee5..6bb1181f 100644
--- a/packages/app/src/Login/Preferences.ts
+++ b/packages/app/src/Login/Preferences.ts
@@ -71,6 +71,11 @@ export interface UserPreferences {
    * Proof-of-Work to apply to all events
    */
   pow?: number;
+
+  /**
+   * Collect usage metrics
+   */
+  telemetry?: boolean;
 }
 
 export const DefaultPreferences = {
@@ -87,4 +92,5 @@ export const DefaultPreferences = {
   defaultRootTab: "notes",
   defaultZapAmount: 50,
   autoZap: false,
+  telemetry: true,
 } as UserPreferences;
diff --git a/packages/app/src/Pages/LoginPage.tsx b/packages/app/src/Pages/LoginPage.tsx
index ba004d7b..66befb99 100644
--- a/packages/app/src/Pages/LoginPage.tsx
+++ b/packages/app/src/Pages/LoginPage.tsx
@@ -20,6 +20,12 @@ import QrCode from "Element/QrCode";
 import Copy from "Element/Copy";
 import { delay } from "SnortUtils";
 
+declare global {
+  interface Window {
+    plausible?: (tag: string) => void
+  }
+}
+
 interface ArtworkEntry {
   name: string;
   pubkey: HexKey;
@@ -112,6 +118,7 @@ export default function LoginPage() {
 
   async function makeRandomKey() {
     await generateNewLogin();
+    window.plausible?.("Generate Account")
     navigate("/new");
   }
 
diff --git a/packages/app/src/Pages/settings/Preferences.tsx b/packages/app/src/Pages/settings/Preferences.tsx
index 1e6bb236..51e015ae 100644
--- a/packages/app/src/Pages/settings/Preferences.tsx
+++ b/packages/app/src/Pages/settings/Preferences.tsx
@@ -128,6 +128,23 @@ const PreferencesPage = () => {
           </select>
         </div>
       </div>
+      <div className="flex f-space w-max">
+        <div className="flex-column g8">
+          <h4>
+            <FormattedMessage defaultMessage="Send usage metrics" />
+          </h4>
+          <small>
+            <FormattedMessage defaultMessage="Send anonymous usage metrics" />
+          </small>
+        </div>
+        <div>
+          <input
+            type="checkbox"
+            checked={perf.telemetry ?? true}
+            onChange={e => updatePreferences(login, { ...perf, telemetry: e.target.checked })}
+          />
+        </div>
+      </div>
       <div className="flex w-max">
         <div className="flex-column g8">
           <h4>
diff --git a/packages/app/src/index.tsx b/packages/app/src/index.tsx
index 691e08cd..b0885162 100644
--- a/packages/app/src/index.tsx
+++ b/packages/app/src/index.tsx
@@ -115,6 +115,16 @@ async function initSite() {
   } catch (e) {
     console.error("Failed to register protocol handler", e);
   }
+
+  // inject analytics script
+  // <script defer data-domain="snort.social" src="http://analytics.v0l.io/js/script.js"></script>
+  if (login.preferences.telemetry ?? true) {
+    const sc = document.createElement("script");
+    sc.src = "http://analytics.v0l.io/js/script.js";
+    sc.defer = true;
+    sc.setAttribute("data-domain", "snort.social");
+    document.head.appendChild(sc);
+  }
   return null;
 }